Strategic Marketing USA

Register for Strategic Marketing USA! Reset your marketing strategy with industry leaders. Reuters Events: Strategic Marketing USA (Nov 5-6, Virtual Forum) is uniting the world’s most influential CMOs to discuss the impact of brands on society, challenge what it means to be a brand and map a new future for marketing – one where brands are purpose-driven, campaigns are intelligently data-backed, and innovation drives growth. Consumers recognize our influential power and have become more interested in the values we stand for than the products themselves. So, how can you follow their lead, move beyond marketing, and create real communities passionate about your brand purpose? Keynote speakers include: Penny Baldwin, Chief Marketing Officer, Qualcomm Paul Chibe, Chief Executive Officer, US, Ferrero Evan Jones, Chief Marketing Officer, Fender Brad Hiranaga, Chief Brand Officer, General Mills Ira Rubenstein, Chief Digital and Marketing Officer, PBS Martha Boudreau, Chief Communications and Marketing Officer, AARP Leela Srinivasan, Chief Marketing Officer, SurveyMonkey Doug Jensen, SVP Consumer Marketing Analytics & Innovation Insights, Enterprise Marketing, The Estee Lauder Companies Laura Gentile, Senior Vice President Marketing, ESPN Rachael Ferdinando, SVP and Chief Marketing Officer, Frito-Lay North America Join the most senior gathering of marketing leaders in 2020 – Register now!