Topstep Expands Midwest Footprint with New Omaha Trader Support Hub and Chicago HQ Growth
28 July 2026

Quick Summary
Topstep is expanding its physical presence by opening its first-ever in-person trader support hub in Omaha and enlarging its Chicago headquarters. This Midwest expansion aims to provide high-touch, human-led support for futures traders while scaling its global fintech operations and proprietary trading ecosystem.
How does the new Omaha hub improve the trader experience?
The Omaha facility serves as Topstep’s primary in-person support hub, designed to provide faster response times through phone, chat, and real-time account assistance. By moving away from purely digital interactions, the company is humanizing the retail trading experience for its global community. Key features of the Omaha expansion include:
- 150 new roles hired over the past year to bolster Risk, IT, and Support teams.
- Implementation of Windy 2.0, an AI-powered assistant that works alongside human specialists.
- A dedicated white-glove engine providing high-touch service for top-tier traders.
Why is Topstep doubling down on its Chicago headquarters?
Chicago remains the global trading capital for futures and derivatives, making it the strategic heart for Topstep’s fintech innovation. The HQ expansion allows the firm to tap into a deep talent pool of finance and technology professionals while hosting physical events for its community. The expanded Chicago presence will facilitate:
- Live trading sessions and coach-led educational events held in-person.
- Stronger ties with institutional partners and industry organizations.
- Accelerated development of the TopstepX trading platform and brokerage services.
What results has Topstep delivered for the global trading community?
Since its founding in 2010, Topstep has evolved from a trading evaluation program into a comprehensive ecosystem spanning 170 countries. The company has successfully launched TopstepTV for real-time insights and Topstep Brokerage to provide retail traders with direct market access. By scaling its Midwest expansion, Topstep is proving that a human-centric support model can coexist with high-frequency digital trading. The firm continues to raise the bar by offering aspiring traders the structure and tools needed to trade proprietary capital safely and consistently.
FF NEWS TAKE:
Topstep’s move to open a physical support hub in Omaha is a bold counter-trend in an industry obsessed with total automation. While most fintechs are hiding behind chatbots, Topstep is betting that human-led support is a competitive moat. This Midwest expansion signals that the prop trading firm is maturing into a full-scale financial institution, moving beyond simple evaluations to become a permanent fixture in the global futures ecosystem.
Companies in this story: Topstep
People in this story: Sarah Zeleny, Michael Patak